Nike shoes include many series, such as basketball shoes, air Jordan series, air max 90, shox shoes, etc. They are generally used for running, tennis, basketball, football as well as rugby. These shoes are made from very flexible materials and the sole is generally made of rubber. In the beginning the designs of these shoes were basic but as time went by the style of these shoes changed according to the style of the sports. Now Nike shoes come in many varied style, specially designed for particular sports. Some Nike shoes are hard while some are soft, everything is done keeping in mind the need for the sports for which it is being used.

Nike shoes are available in different sizes and colors. A spiked Nike shoes is used for track running. Nike shoes are also available in different shapes depending on the foot types of the athletes. Nike shoes have been holding the highest position in the market for years now. This is only possible due to the various strategies adopted by the company to stay at the top position. These strategies worked in favor of the company and now the position of the Nike shoes is hard to be overtaken by other competitors.

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